South Korea is embarking on its first major design center, a$30 billion mixed-use project in the City of Guri, near Seoul. The Design Center project will consist of the Guri World Design Center, residential condominiums, hotels, retail and commercial space, urban parks and a monorail system. The project will be complete by 2015.
To assist in the process, the Nature, Culture and Design (NCD) 2015 International Advisory Board was created with intention of providing guidance throughout the development process. Michelle Finn, vice president of the Hospitality Design Group of Nielsen Exposition will serve as chair of the advisory board.
“We are thrilled to be involved in the prestigious NCD 2015 International Advisory Board to advise in the development of one of the largest mixed-use projects in the world," said Finn, in a statement. "The Guri World Design Center will ultimately provide the tools and resources to architects, manufacturers and marketers from across the globe that wish to engage in the rapidly growing Asian market."
The Guri World Design Center and associated elements will become the new design capital of Asia, a region that has seen considerable growth over the last few years. News of the project follows recent announcements of projects elsewhere in Asia, such as the Tianjin City Culture Centre in China and the Hong Kong-Zhuhai-Macao Bridge (HZMB) and Hong Kong Boundary Crossing Facilities (HKBCF) projects.
Asia is now home to some of the tallest buildings in the world including the International Commerce Center, the Nanjing Greenland Financial Center and the Guangzhou International Finance Center.
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